Teaming up as a force for good
We partner with Oracle Red Bull Racing to unleash a world of possibilities for the next generation of women in motorsports, sim racing, and STEM careers.
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Driving progress with our partnership initiatives
Championing women
in motorsport through
F1 Academy
Fostering gender diversity as a Team Partner of the Red Bull Racing Pepe Jeans car for the 2024 F1 Academy season.

Unlocking sim racing with Rokt the Rig
Launched in 2023, Rokt the Rig is the first-of-its-kind talent search and nurturing program for female sim racers.

“We’re thrilled to have Rokt as a Team Partner and we look forward to working together to bring a more diverse workforce into the sport and the sim racing world.”
Christian Horner
Team Principal and CEO, Oracle Red Bull Racing
Meet our drivers
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Max Verstappen
2024 F1 World Champion, Ranked #1

Yuki Tsunoda
2025 Red Bull Racing Driver
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Alisha Palmowski
Finished 5th as the 2024 Qatar Wild Card entrant
Women accelerating change
Get to know the women behind the championship team in the Driven Beyond Limits video series.
Settle in with our CEOs
Christian Horner sits down with Bruce Buchanan to discuss his path from driver to Oracle Red Bull Racing Team Principal, exploring lessons in leadership, team dynamics, and the business of Formula 1.
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“Rokt and Oracle Red Bull Racing are both mission-driven companies that foster diversity and commit to being a force for good in the world.”

Bruce Buchanan
Founder and CEO, Rokt
Ring in the future of racing together with Nasdaq
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