The Connector

Blogs, articles, and industry news rooted in relevance.

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How AI is Reshaping Search – And Why Advertisers Must Rethink Their Strategy

AI is changing how and where people search. Discover why advertisers should shift from traditional search to high-intent Transaction Moments™ with Rokt.
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Rokt closes series ‘B’ funding round with $15 million

We see a world of new possibilities with a platform that changes the economics of ecommerce by making every Transaction Moment relevant. Learn more.

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Rokt Announcements
Global

Forging stronger consumer connections in a digital world

Forging consumer connections and analyzing behavior in a digital world requires a more tailored approach. Take a look at the bigger picture with Rokt.

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Relevance

Finding Your Ecommerce Value with Rokt

Find your ecommerce value & achieve advertising objectives with Rokt. Customers acquired through Rokt are proven to be 2X more valuable than other channels.

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Product Spotlight
Global

Reaching your marketing objectives with Rokt

Rokt is a pay-per-performance marketing platform. Take a deeper look at how Rokt defines performance, and how to reach your objectives with affiliate marketing.

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Acquisition
Global

Bridging the divide: mobilizing SMBs to embrace digital

Digital marketing is complicated, especially for SMBs. Check out new methods small-to-medium businesses are embracing to stay on top of their game.

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Product Spotlight

Optimize your customer experience

How are businesses optimizing customer experience to achieve amazing results? See how you can increase conversion rates, engagement, & more with Rokt.

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AI and Machine Learning
Global

How Incrementality ‘measures up’ and how to get the most out of it

Uncover what measuring incrementality can do for your digital marketing campaigns and how to get the most out of it with insights from Rokt.

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Global

4 steps to success on Rokt

Try these best practices in ecommerce marketing to ensure the success of your campaigns. Follow Rokt's helpful steps to go far with your initiatives.

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Product Spotlight
Global

5 steps to customer acquisition success

When you're looking at the stages of customer acquisition, the tied and true isn't always effective. Try these 5 steps to ensure your success with Rokt.

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Acquisition
Global

4 marketing trends influencing the travel industry

Check out these 4 marketing trends influencing the travel industry with Rokt. Standing out in the sea of competitors is no easy feat- how do you compete?

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Relevance
Travel
Global

Rokt’s enhancements drive ecommerce revenue growth by 2X

Find out how Rokt's enhancements to our technology stack will yield better results for ecommerce operators, including a 2X improvement in revenue generation.

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Product Spotlight

4 ways ecommerce operators can achieve greater success

See our 4 tips for ecommerce operators to achieve greater success with Rokt. We offer ways to drive incremental revenue through long-term customer centricity.

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Loyalty
Global

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