Motion

motion theory

Whether adding depth to images, delighting with unexpected moments or creating magnetism between visual elements, motion is one of our best opportunities to communicate our personality visually.

motion principles

When thinking motion, think personality traits: determined, inventive, magnetic and sophisticated. Show energy and intent with bold, dynamic animation. Or add a touch of sophistication to motion by using our approved color approach.

Determined

Inventive

Magnetic

Sophisticated

Applications